Let KAYAK do the searching
Based on KAYAK hotel searches, the most popular destination is Matsuyama (65% of total searches to Ehime Prefecture). The next most popular destinations are Imabari (19%) and Uwajima (8%). Searches for hotels in Shikokuchuo (8%) are also popular.
KAYAK users have found double rooms in Ehime Prefecture for as cheap as $35 (Shikokuchuo) in the last 3 days. The average price is $176.
In the last 72 hours, users have found Ehime Prefecture hotels for tonight for as low as $37 (Shikokuchuo). Users have also found 3-star hotels from $44 (Matsuyama) and 4-star+ hotels from $256 (Matsuyama).